Self Branding: Creative Rationale & Style Guide

Date: Oct 2019
Class: Personal Branding
Role: Designer

During my first year of University, one of our major assignments involved creating a personal brand along with comprehensive branding and identity guidelines, all expected to meet professional standards and undergo evaluation and critique by industry experts.

I revisited this personal branding every semester and added and changed sections as I developed new skills to help portray my self as a graphic designer.

In total this process created a 22 page Creative Rationale and a 32 page Style Guide, which we printed, bound and displayed.